Actress Marilyn Monroe's bold red lips have been voted the most iconic beauty trend of all time, with the sultry smoky eye following closely behind.
The study was conducted by Superdrug, a beauty and health retailer on its 50th anniversary and 2,000 women participated in the poll.
Monroe sported the striking bright pout during the 1950s and 1960s, but most famously in her 1955 film "The Seven Year Itch".
The second most iconic beauty look was the classic dark smoky eyes as loved by singer Cheryl Cole and socialite Kim Kardashian.
False lashes, which first gained popularity in the 1960s landed in third spot.
The genuine looking fake tan bronzed effect that designer Victoria Beckham has mastered was fourth.
And completing the top five iconic looks was heavy eyeliner, a look popularised by "Twiggy" in the 1960s and is still as relevant today as it was then.
Heavy eyeliner is the fifth most iconic beauty trendThe study revealed that one in five women has copied an iconic look from a celebrity and nearly half said famous faces were where make-up trends originated from.
Two thirds of the 2,000 women polled said they wish they were braver when it comes to experimenting with new beauty trends, with the typical woman trying just three of the iconic looks over the course of her lifetime.
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